Create value for our customers by the design, fabrication and distribution of safe vehicles of superior quality within our selected markets.

Guarantee satisfaction for our customers, profitability for our shareholders and the well-being of our colleagues.


To be recognized in the industry as the best supplier of vehicles by our customer orientation and our innovation.

Core values

Customer orientation

  • Focus our actions to anticipate and exceed the expectations of our internal and external customers. Continually search for innovative solutions which will enable us to develop market leading products and services.

Quality & safety

  • Through individual empowerment and commitment, enable a culture of safety and quality. Develop products and services of superior quality to guarantee a safe product which has the best durability and operational costs for our customers.


  • Promote a stimulating environment based on respect, team work, and professional ethics towards all our colleagues and partners.

Respect (ethics & team work)

  • Promote open and respectful communication in order to sustain a climate of trust, autonomy, and transparency.